Crayola: Create to Learn

Developing a New Physical / Digital Product

Brief: Following a successful collaboration in 2017, Crayola approached Makematic with an idea to develop short animated activities to accompany their new Create-to-Learn Family Engagement Kits.

Each kit combines curriculum-connected projects with colourful, imaginative products to build strong, learning-focused partnerships between schools and families.

Delivery: Makematic started by developing 3D models designed to replicate the look and feel of paper, modelling clay and crayons. Based on these designs we scripted and developed 38 x 2 min animations which will be included as a digital download code within each kit. 

The kits are now part of a UK & Ireland pilot and we’re in the process of creating a Spanish language version.

If you would like a sneak peek, please contact [email protected]