Breaking the Default with Ink Factory Studio

We’re setting global standards in the quality of our content. So it’s important that we upskill in the areas of diversity and inclusion and fully embrace this visually in our animations and characters.” 

Catherine Davies, Co-Founder, Makematic

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Employee Spotlight: Eamon Kerrigan, Assistant Producer

Have you ever wondered what goes on behind the scenes when we create our videos? This month, we spoke to Assistant Producer, Eamon Kerrigan who has been at Makematic for over 3 years. He spoke to us about how he joined the team and his responsibilities as an Assistant Producer.Read More

5 Types of Media Bias I Wish I Had Learned at School

Media Bias in sources blurs the line to effective writing and referencing for us all. In this blog, we will go through the main types of Media Bias that you should look out for when analyzing sources to place in your next piece of content. All it takes is one dubious source to call into question your content.Read More

How Untold Videos Are Used In Teacher Professional Development

Kelly Bellar is a Region 10 Social Studies consultant in Texas. She’s passionate about social studies education and creating engaging learning environments that integrate technology, collaboration and critical thinking. Texas has 20 different education service centers throughout the state that have been set up to support educators with their teaching. They offer everything from professional development on teaching, instruction and curriculum to bus driving courses. Their remit is to help school districts in any way possible.Read More

Does Animation Enhance Learning?

Is animation more than just an engagement tool, and can it enhance learning? In my first podcast, Can Instructional Videos Make Your Smarter? I looked at whether we can design videos to be more cognitively efficient. In this episode I look at some of the research around animation, and whether it can be used to enhance learning.Read More

COP26 – Is This Our Last Chance? 5 Teaching Resources on the Climate Crisis

This weekend I attended a kids birthday party as one of my daughter’s friends was turning four. Kids were running around joyously as they were burning off that sugar rush from the birthday cake. Screams and chuckles filled the air as they chased each other into the night. ‘They are doomed, and they don’t even know it!’ said a mother I was speaking with, who was a climate change researcher. I was stunned by her deep pessimism on the (lack of) hope she had for the future generation, as she explained to me just how critical the current climate crisis really is from a scientific standpoint. She frankly suggested that we are already too late, and there’s not much we can do about it.Read More

How Social Is Your Network?

In 2018 the Irish Independent ran an article all about how the tech moguls who invented social media have banned their own children from it.Read More

Free Bite-Sized CPD Courses Available Now

That’s right. We offer FREE Continuous Professional Development (CPD) Courses! Where are they, you may ask? They are all living in the new Community that we created in October – Video Supercharged Learning!Read More

3 Reasons Why Digital Media Literacy Can Change Lives

Developing your skills in Digital Media Literacy might sound like a boring task, but what if I told you, there can be real-life consequences by not taking it more seriously? Here are three reasons you should continue to strive to become even more literate in digital media today.Read More

More than a Time-Filler: 3 Creative Uses of Videos to Enhance Learning

Remember the time when your teacher would show a video at the end of a lesson? Probably because you were well behaved as a class or you had just finished a test early. As they insert a VHS cassette into a 15-inch square TV set, we thought it was time to relax and switch off. That was the pre-internet age though and we have well and truly moved on from then. Watching videos in class should no longer be just a time-filler or reward for good behaviour. It is time to unleash the power of videos to truly enhance learning.

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Can Instructional Videos Make You Smarter?

Can Instructional Videos Make you Smarter? is the title of episode 1 of my new podcast. It’s a series that makes educational research practical and accessible. Video is such a powerful learning tool. It has the power to motivate, engage and aid learning and retention. But most educators don’t use it to its full potential. I want to help them do so.Read More

Employee Spotlight Blog: Andrew Brooking, Senior Producer

Have you ever wondered what goes on behind the scenes when we create our videos? This month, we spoke to Senior Producer, Andrew Brooking. Since joining Makematic during the height of COVID-19 last year, Andrew has made a huge impact on the team. He spoke to us about how he joined the team and his responsibilities as a Senior Producer.Read More

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